Fast fact: The human nose has 200 unique types of nasal receptors with 50 million neurons! Unlike the four other sensory organs, it is only the nose that sends messages directly to the emotional center of our brains. This explains why a particular scent induces varying reactions from humans – memories and desires, adoration and repulsion, heaven and hell. And even when two people react similarly, the intensity differs!
For this reason, choosing the right designer cologne can be a matter of life and death. Or more appropriately, love and hate.
Criteria for Choosing Colognes
The designer cologne you have been lusting after could or could not be for you. If possible, you have to subject it to rigorous testing. We are not talking about marketing strategies, product reviews, perfect packaging, and designer labels here, though you can also consider aesthetic values and designer prestige part of your criteria albeit as secondary factors only.
More importantly, you have to choose the designer cologne based on the following primary criteria, which you can remember as the 4S:
Smell – If possible, smell the cologne. You have to smell it to determine if you like the tones and notes present. You have to remember that your cologne often tells your personality, your mood and your style.
Skin – Dab a bit of the cologne on your wrist and see how it interacts with your skin. You have to assess if you are allergic to the ingredients and if you like the smell it makes when it comes in contact with your skin. Tip: oily skin reacts best to summertime colognes while dry skin go well with winter colognes.
Size – Colognes come in varying sizes. You have to decide on the size of the designer cologne you want to tote around. You can ask yourself questions like how often you expect to wear it, where will you spray it on, and what purpose do you have for putting it on. However, remember that since colognes are often sprayed, you might need a bigger bottle than you would a perfume.
Shell Out – Like any other market commodity, colognes have varying costs. Obviously, the designer cologne can cost more than the non-designer cologne beside it.
When you have decided to purchase the cologne because it suits your criteria, the next thing to do is to take to heart (or to nose) cologne etiquette. (Yes, sir. Miss Manners can say etiquette and cologne in one breath without gagging)
Mind Your Scent
With scents, you can either be a seduction goddess or a sadistic dominatrix. In this sense, wearing just the right amount of cologne can make or break you.
Layer your scents. Your bath soap, anti-perspirant, aftershave and cologne must have similar notes lest you smell like a walking contradiction.
Spray on your pulse points only. When you literally bathe with the cologne, you are violating the right to fresh air of the people unfortunate to be within inhaling distance. Besides, you come off as cheap and crass! However, if you wish, you can also mist yourself with the designer cologne – spray into the air and walk into it but not if you are wearing silk!
Renew cologne only within 2 hours. Your nose gets used to the scent and your seatmate will be the one suffering from your overpowering smell if you spray more. Have mercy on other noses!
The rule of thumb is that if you cannot smell your cologne despite repeated spraying and dabbing, other people most probably can. Lay off for a while and let your olfactory organ rest.
Designer Colognes Galore!
Depending on the depth of your nose’s desire and the depths of your pockets, you can have the designer cologne of your most aromatic dreams. Consider the following designer-label colognes:
Bvlgari pour Homme Eau de Toilette Spray and Burberry for Men, both very affordable without stinting on quality. Bvlgari’s cologne is a man’s scent with lighter overtones while Burberry’s cologne is crisp.
Must de Cartier pour Homme is pricier but is definitely worth it especially with the tonka beans and vanilla tones.
Hugo by Hugo Boss is definitely one you have to either love or hate – no middle ground! For lovers, it is one of the most romantic colognes you can have in your seduction arsenal.
Polo by Ralph Lauren that every gender simply loves.
What are you waiting for? Get that designer cologne and start raking ’em ladies (or gents) in with your cool scent!